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Numerica named marquee sponsor of Gorge concerts

Credit union formalizes multi-year agreement for Numerica Concert Series

Nov. 29, 2021

SPOKANE VALLEY — Music events and festivals held at Washington’s premier outdoor venue will now be part of the Numerica Concert Series at the Gorge. The marquee sponsorship is the result of a multi-year agreement between the Spokane Valley-based credit union and Central Washington’s Gorge Amphitheatre, which is owned and operated by Live Nation.

Through its sponsorship, Numerica will provide exclusive perks for its members, host charitable giving activities, and live out its mission of enhancing lives, fulfilling dreams, and building communities.

“With artists eager to return to the stage and fans ready for live music, this sponsorship is just another way Numerica brings communities together,” said Carla Cicero, Numerica’s president and CEO. “We are thrilled to partner with Live Nation at a venue where people make memories that last a lifetime.”

The Numerica Concert Series presents well-known artists and includes an exclusive partnership for Watershed, the Gorge’s annual country music festival. Numerica members will have opportunities for exclusive benefits at shows, including special ticket offers and VIP Club passes. 

“We’re getting back to an incredible era for live music,” said Andy Peikon, SVP and head of venue sales for Live Nation. “Live Nation is booking even more shows ahead as fans line up to buy tickets for the live experiences they’ve missed so much.”

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